You need to replace your cars tire and find out it’s going to cost you over $300. Unfortunately your bank account is empty and you aren’t getting paid for another week, so you resort to getting a payday loan.Getting a payday loan is really fast and easy to obtain when you’re facing a financial emergency. You know it’s probably best to pay it off by your next check, but you’re still short on cash and end up being part of the majority of individuals taking out multiple payday loans. This is how people find themselves in the “vicious cycle”.